How adding humor can reignite your social media strategy

What does Bond, James Bond have to do with project management?  Well, apart from the license to kill and submersible Aston Martin, apparently quite a bit. Or at least that is what we learned while developing a recent lighthearted Twitter campaign linking the silver screen to the world of managing EU funded projects. Specifically, during the months of November 2021 and April 2022 if you checked our feed on Twitter you might find a series of humorous posts probably containing at least one pun as part of our #PMcinema social media campaign. Strange for a serious and committed project management agency at first perhaps, but I am going to go ahead and recommend giving it a try for your company, agency, project, or all of the above.